Shopify Plus - features and prices

Shopify Plus is used in 2024 primarily by larger brands such as Unilever, Pepsico, KYLIE, and Gymshark worldwide. At Grafikr, we are the clear leading Shopify Plus webshops in Denmark, including brands like Vibholm, Bahne, Fusion, Hairlust, PanzerGlass, Shaping New Tomorrow, and many more.

Shopify Plus is becoming increasingly widespread in Denmark as e-commerce continues to grow, along with Danish brands. In 2021, there were over 5,300 brands worldwide using Shopify Plus. In Shopify Plus, each company has the option of having up to 9 webshops, which makes the number of domains much higher.

This solution is not as widely used as the other Shopify plans known as “Basic,” “Shopify,” and “Advanced.” Shopify Plus is targeted at what we categorize as enterprise-level (MNE) webshops, which have a high volume of orders and need a more complex and not least international set-up.

In this post, you can download our e-book about Shopify Plus and find out what options you have with Shopify Plus in 2024 – and whether it is the right solution for you.

What is Shopify Plus?

Shopify Plus is an enterprise package from Shopify, where the other packages are known as: Basic, Professional, and Advanced. You have the same dashboard, same editor and overall the same control panel. It differs not based on how it works, but on what the system can do.

Plus is a superstructure of “Advanced”, where you get a number of unique options that are not otherwise available in Shopify. With Shopify Plus, you can have an unlimited number of admins or staff accounts, the system can handle over 10,000 transactions per minute. In addition, you will be assigned a dedicated contact person (Success Manager) at Shopify Plus who can support you.

We often get inquiries from webshops that, for example, want unique customizations in their checkout, which can only be done with Shopify Plus.

This and all other benefits are explained in this post.

What is the typical reason to choose Shopify Plus?

The clients we work with, who either already use the solution or are considering it, are at the stage where they are expanding into multiple countries. Here, we recommend creating a separate shop for each country, as the currency and SEO make much more sense, to separate, in this case. However, each shop requires its own subscription, and if, for example, you have 10 countries, the costs can quickly add up.

That is why Shopify Plus is the obvious choice, because you get the opportunity to gather all shops into a single subscription solution, so there are no separate billings and costs from multiple shops.

It may also be the case that you have a large average order value, where a 0.5% transaction fee from “Advanced” adds up to larger amounts. With Shopify Plus, the transaction fee is reduced to 0.15%.

What are the benefits of Shopify Plus?

Let us now take a closer look at the features and benefits that are only available if you choose Shopify Plus.

Lower Transaction Fees

With Shopify Plus, you get a transaction fee of only 0.20%. If you do not choose this solution, the fees are as follows:

• Basic: 2.0%
• Shopify: 1.0%
• Advanced: 0.60%

Regardless of the chosen plan, you still need to pay a fee to your payment gateway, such as QuickPay.

You can always contact us, and we can help with all calculations to determine which solution best suits your needs in 2024, and further.

Partnership Agreement with Shopify

You will be assigned a Customer Success Manager and gain access to educational materials and much more.

Strategic Advice and Support

All Shopify Plus customers receive full support and guidance from Shopify on their platform. This may also include technical guidance regarding setup.

Execution Techniques:

When you have ideas for a new setup or concept to be implemented in Shopify, you will receive a supervisor who can assist with ERP integrations, theme changes, app installations, and provide one-on-one sessions. When you are new to Shopify Plus, you will also be assigned a “launch engineer” who, in collaboration with us, helps launch and answer all your questions.

Marketing Consultant:

You will be assigned a “marketing consultant” who can help with your e-commerce strategy. Additionally, they have experience with SEO, online marketing campaigns, conversion optimization, and potential expansion abroad. This can be a good supplement to your own team. However, do not expect them to have an executing role.

Unique Customizations

Shopify Scripts:

This is a sales tool you can use to sell more with each order. For example, you may have some products that are not selling themselves, but need to be sold alongside other products.

Custom Checkout:

There are limitations to what you can do in the checkout phase on Shopify unless you have a Shopify Plus account. But with Shopify Plus, you can add more features and customize it even further. For example, you can adjust the flow to speed up the checkout process, analyze more data, and create a comprehensive online identity.

Example of Custom Checkout:

We designed and developed a Shopify Plus solution for Luxit.dk, where we made several unique customizations in the checkout, such as an extra field for EAN and validation of phone numbers.

Nine Identical Shops (Without Extra Costs):

This feature is a great tool if you want to expand into multiple countries. You have the option to create 9 clones of the original webshop, allowing you to have a shop in each region or country. You can also use this to create a B2B concept. It is important to note that it must be the same brand that is used in the different shops. Therefore, it cannot be used for test projects, etc. This allows you to save time on setting up and customizing new shops, as you can simply clone the entire webshop, including products, categories, and pages. It also makes it easier for you to test new concepts with the “sandbox mode.”

API Access and “Call Limits”:

You will get access to exclusive APIs, including multipass, user, gift cards, and gift card customizations. The API call limit is also increased with Shopify Plus.

Automation

Campaigns:

You can now manage your campaigns from one centralized app that allows you to automate inventory, discount coupons in time intervals, and more. This means you can focus on other areas, such as Black Friday.

Shopify Flow

Shopify Flow can help automate your e-commerce activities and can be used to reward loyal customers. For example, if a customer spends over 2,500 DKK, they can automatically be tagged as “VIP,” and the data can be sent to your CRM system, or you can automatically send a message via Slack to your warehouse, ensuring they include a personal note for the customer.

As of March 2022, Shopify Flow was also made available for Shopify Advanced.

What Does Shopify Plus Cost?

A Shopify Plus webshop in 2024 costs:

• $2,300 USD per month with a 3-year contract
• $2,500 USD per month with a 1-year contract

If you would like to be put in touch with Shopify Plus and benefit from their advantages and promotions, we can assist with the entire process and ensure you get a good deal.